Igor Irbitskiy

Animation Art-Director
Creative Producer
Motion-Designer

About me

·Adobe After Effects · Cinema 4D · Unreal Engine · Blender · Procreate

Motion designer with 12 years of experience
in visual storytelling across animation, commercial media,
and interactive exhibitions.
I’ve art-directed graphics for advertising, film, and large-scale events — including the United Nations Summit
in Saudi Arabia — and collaborated with brands like Microsoft, Pepsi, Aramco, Istanbul City Hall, Kaspersky, Beeline, Megafon, Moscow Transport, Tinkoff and Sber.

For 5 years, I ran my own animation studio,
where I led a creative team and managed full production cycles — from concept to final delivery — which strengthened
my leadership, communication, and organizational skills.

I’ve taught motion design at platforms like Yandex.Practicum, Geekbrains, Skillbox, and Skillfactory.

For over 7 years, I’ve also co-led educational film camps where we teach children animation AI tools.

Warner Bros & Etihad Airlines – In-Flight Promotional Spot

Developed the visual design of shots featuring special effects and crafted the overall graphic style used throughout the commercial promoting Warner Bros theme parks on Etihad flights.

United Nations Saudi Arabia Summit

Served as Art Director, responsible for the overall visual concept of the event. Personally created the background for the King of Saudi Arabia’s speech and oversaw all stage graphics used during presentations by summit speakers. Developed and directed the full visual identity for the event.

IPTC – Saudi Arabia Opening Ceremony

Directed and art-directed the opening video for the International Petroleum Technology Conference. Led a team of 10 artists in producing the final piece and oversaw all stage content for the event.

Sting (PepsiCo)

A commercial spot for PepsiCo Vietnam, where I was responsible for adapting existing 3D game characters, as well as creating backgrounds, visual effects, and compositing with live-action footage.

Yandex.Okruglenie – Charity Campaign Commercial Series

Created and refined visual metaphors and imagery for a series of commercials supporting Yandex’s charity initiative. Led the creative team responsible for final content production.

Mepec Conference – Saudi Arabia

Led the visual design for the entire event, including stage content and screen visuals. Directed a team of 10 artists to produce presentation materials for all conference speakers.

MESS – Closing Animation for Turkish Metallurgy Union Conference

Art-directed and produced an animated video for the closing of the MESS conference. Oversaw the full creative process, from concept to final delivery.

Ministry of Finance of the Russian Federation
– Annual Report Video

Directed a small team and personally handled around 60% of the production pipeline, including scripting, visual development, and final compositing. The video showcased key achievements of the Ministry over the past year.

Beeline – Employee Training Promo Series

Led the creative development including scripting, visual concepts, 2D and 3D animation, and compositing. Managed the team responsible for final content assembly and delivery.

Megafon – Animated Commercial Series

Led the visual development for a series of commercials combining 2D and 3D animation,
aligned with the brand’s campaign guidelines.
Supervised a team of 5 artists and oversaw the overall visual style.

SberChan

A commercial project for Sber, where I was responsible for the entire visual content within the metaverse environment. The animation blended traditional frame-by-frame Mascotte character animation with a 3D world inhabited by 2D characters, enhanced with VFX compositing layered over live-action footage

Cherkizovo – TV Commercial

Designed the alien character, UFO interiors and exteriors,
and led the visual development of all CG elements in the spot.

Kappa x Virtus.pro

Led the visual development for a series of commercials combining 2D and 3D animation, aligned with the brand’s campaign guidelines. Supervised a team of 5 artists and oversaw the overall visual style.

Rybakov Foundation
– Educational Promo for Innovative Kindergarten

Developed the script, visual metaphor, storyboards, and overall look for a promotional video showcasing a unique early education program. Handled 3D animation and final compositing. Led a team of five through production to delivery.

PizzaFabrica – Commercial Spot

Led the visual production for a commercial, overseeing a team of 10 artists.
Responsible for the overall visual style and compositing.

Sber CIB – Internal Milestone Video

Created the overall visual style and handled 2D/3D animation, scene composition, and compositing for a video highlighting regional achievements across Russia. Produced for internal use by Sber.

Heart's Tale

an independent animated project created over the course of two years by a team of fifteen artists.
Based on the book by my friend and director Max Maze, the trailer was a deep visual exploration.
As the art director, I aimed to craft a rich and unique world using a full range of visual tools — from classical painting techniques to procedural graphics. The project was featured by Motionographer, one of the leading global media platforms dedicated to digital art and animation.

Role: Art-director, 2D/3D animator, Compositer

AI-Driven Animated Series
– Pilot Production for Russian Streaming Platform

Over a 3-month period, led the art direction and visual pipeline development for two pilot episodes of an animated series, exploring the integration of AI into animation workflows. Managed a team of 10 artists, oversaw the entire creative process — from early character and environment sketches to final animation — and ensured visual consistency and quality throughout both pilots.

Contacts